Enhancing organizational communication strategy
This nonprofit runs multiple programs tackling important societal issues. They had recently launched a new portfolio and realized their teams were not quite aligned on how to talk about it. They needed everyone, from internal teams to external stakeholders, to communicate confidently and consistently about the portfolio's work and impact.
We look at organizations holistically, not just the surface problem, but how everything connects. Strategy, structure, processes, people. It all works together. Often, what looks like one problem is really a symptom of something deeper.
We dove deep into their communication ecosystem, conducting 12 in-depth interviews across different roles, regions, and functions. This was not just data collection. It was about understanding the unique dynamics at play and getting to the real root cause.
The communication issues were not just about messaging. They pointed to deeper structural challenges in how the new portfolio was integrated. We focused on building alignment and awareness both internally and externally, strengthening the foundation rather than just patching the surface.
We helped align the portfolio's messaging with the organization's broader goals, making sure it resonated with both internal teams and external stakeholders. By clarifying data and terminology, we gave the advancement team the confidence to promote the program effectively. This did not just integrate the portfolio. It strengthened the entire organization's story.
Employees needed practical support to communicate the portfolio consistently across diverse audiences. We provided resources on storytelling and cultural sensitivity, bridging communication gaps and empowering every employee to represent the complex portfolio effectively.
Let's discuss how we can help your team navigate change and build lasting success.
Schedule a Conversation